I worked as a successful Accountant and Senior Manager in the Corporate Sector for over 30 years, I understand and have experienced life when profit margins and people are squeezed and the overwhelming pressure this brings. Having my own company, I am fully aware of the struggles of the business owner and the many hats we have to wear and how planning is imperative within Business.

I spent so long in the Corporate sector and saw so many great leaders with so very little knowledge of financials, but with a strong team behind them to support and grow the business, something your average SME does not have. SME’s have to have a hands-on approach to most aspects of their business and the Financials are the part most find so difficult and therefore bury their heads in the sand around this area. I see this as a key driver and want to ensure that SME’s have this vital knowledge to help them grow and succeed in a highly competitive world.

I have successfully turned struggling Businesses with excessive losses into profit with continuous and sustainable growth, within 4 months turning a 140% Net Loss into a 40% Net Profit. My gift is Finances, give me any failing business and I can tell you where they’re going wrong and how to fix it.

My Story Sally Brady
How can I help Sally Brady


The problem I have found with SME’s is the lack of knowledge around the Financials of their business and quite often they are running blind, they have no idea of outgoings and are oblivious to actual income and quite often are a ticking timebomb waiting to happen.

Often the companies grow quickly and have little or no structure with no form of planning in place and no current information. They will have Accountants they contact once a year and do not realise that they could have a simple structure with up to date information to make them more agile and assist with decision making.

I go beyond the Annual Accountancy practices in that I educate my clients to look beyond the boredom of financials and see areas for growth by developing knowledge in a simple and structured way.

I work together with my client to build a simple suite of reports including the three key reports required for a business to thrive and grow and be able to adapt under even the most extreme of circumstances, to ensure sustainable growth.



ensuring my clients have a simple, clear process to enable them to build their business


I place a high value on the importance of knowing my client, their quirks and their own business goals


to develop a quality reporting structure to ensure agility within my clients business


Kent invicta chamber of commerce member
International authority for professional coaching and mentoring
FSB member

Reach out to me here to book a 30-minute introductory call

Scroll to Top

Improve Your ProfitAbility Score

Identifying how much you know or don't know about your numbers will help you make better informed decisions...